Latest Client Collab: Shamrock Company Website

One of our favorite parts of our work is collaborating with clients. We recently connected with Shamrock Company for a rebrand, which included one of our marketing specialties: designing a new website! Be warned, if you don’t currently have one, we WILL pitch a website to you within the first few minutes of meeting. It’s kinda our thing. 

We were referred to Shamrock Company’s President & CEO, Dan McGue, by another Grapevyne client. Enter:  Florida. The Vyne crew met Dan in person at the 2023 FRANMAC convention for Taco Bell franchisees, and got to work! We immediately fell in love with the Chicago-based franchisee.

An important part of every new client journey is learning their story in order to better tell it. Everyone has a story, and we thrive at asking the right questions to get to the heart of yours. Family is at the center of Shamrock’s story. 

Shamrock Company was founded by Dan’s father, Steve McGue. Honoring Steve’s legacy was a driving force in building the new brand logo. The most important order of business during the course of rebranding was to maintain the family feel at the core of Shamrock’s business.

“From a heart, grows a shamrock” is a family motto that is now immortalized in the hearts hidden within Shamrock’s new logo. So, what did Dan and the team think of our overhaul? Check out what they had to say on LinkedIn:

“This new site will allow us to communicate better and more often with our team members, prospective employees and customers. Shamrock's vision, mission and values, as well as our company's history, are also now visible to all. Thank you to our talented friends at Grapevyne Media for their hard work and dedication to this project.”

We're so excited that Shamrock's Vyne-designed website is officially LIVE! Check it out at shamrock-company.com. Congrats to the entire Shamrock team on letting this baby set sail!